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"Education is the most powerful weapon which you can use to change the world”
– Nelson Mandela

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Developing Creative strategies DQ

Developing Creative Strategies DQ

Q In this Discussion Board, you are asked to make use of the Market Research concepts introduced in Chapter 8 to help devise strategies for the Canadian micro-entrepreneur featured in the Princessa case. Please post a 300 - 500 word analysis of the Princessa case, focusing on creative strategies that Princessa should use to increase sales, and basing your strategies to the extent possible on market research. A further question to consider is: has Princessa done enough market research? What kind might they wish to undertake in order to devise effective strategies?

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Grasping customer attention is very important to consider when making marketing efforts as it results in high amount of return in the form of both current as well as future sales alongside high amount of profits (